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There are
several areas of modelling, each with its specific requirements.
High
Fashion
Let's start
with fashion modelling, which is quite a limited avenue as of now, but
gaining in momentum. It encompasses everything from fashion shoots for
glossies to mail-order catalogues; from live shows for haute couture houses
to rag trade promotions. The term 'fashion', in this context, refers to
clothing and accessories.
To work in
this area you must be a sample size - women need to be (at least) 167.5
cm. tall, weigh 50 kg. to 60 kg. and possess vital statistics of 85-60-87.5
cm. Men should be about (at least) 180 cm. tall, weigh approximately 80
kg., with vital statistics of 100-80-95 cm. What's essential for both
sexes is clear healthy skin, good teeth, a great smile, expressive eyes
and healthy hair. Also, you should be an extrovert by nature and uninhibited,
even inspired, by crowds.
Modelling
clothes is an art: the art of learning how to walk, to move, and show
off the clothing to best effect to help sell it. When potential customers
look at a model, they generally imagine themselves in that outfit. Clothing
is designed to appeal to people leading specific lifestyles as well as
to those simply aspiring to them. The entire effect created by the model,
the mood, the clothing, the art direction and the advertisement placement,
must enhance the image of the clothes and be consistent throughout.
If you do
not get a particular job, keep in mind that your 'look' may have been
considered inappropriate for that particular shoot. Do not take it personally
- perhaps you will have the right image for the next audition!
Children
and Teens Modelling
Children
and teens can find work in many different types of modelling including
fashion shows and commercials. Teen models are generally called Junior
models. Junior models must be 5'0" to 5'6" tall and 12 to 17 years old
with very youthful looks. They usually have 32-34" busts, 21-25" waists
and 32-34" hips.
Editorial
Print Modeling
This refers
to photography for magazines, including covers. This work is very eagerly
sought after by models because of the exposure it provides. For this reason
you can expect to work long and hard but you will get tear sheets for
your portfolio that will help you get work.
Catalogue
Modeling
These models
are hired to appear in catalogues like Otto Burlington to sell clothes
/ everyday products to average people. Requirements are flexible.
Commercial
Print Modeling
This refers
to when models are photographed to promote a product on billboards, buses,
magazines and newspapers. This type of modeling can be divided into two
sections: Fashion Advertising and Product Advertising.
Runway
(Ramp) Modeling
This is one
of the most effective ways to gain exposure. It is considered the most
glamorous type of live modeling. It requires a lot of confidence and grace.
The model must make the audience think that she loves the outfit she is
wearing. She must look comfortable and make even the dullest outfit look
attractive. There is a minimum height requirement of 5'6" for runway work.
Glamour
Agency Typical Work
Topless and/or
nude work. HEIGHT: 5' 0"? (not too sure about this, but they generally
take on much shorter girls than the fashion or commercial agencies)
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